Marketing Data – The Greatest Asset of B2B Businesses

The B2B marketplace is witnessing a digital transformation. There is an explosion of digital data.

Businesses are realizing that the power of data can no longer be ignored.

Everything from sales to forecasting to lead prioritization can be improved upon with data at your fingertips.

As one marketing guru put it, “A company needs to be data-driven”.

What he really meant was a company must amass data and filter it and then appropriately leverage it. 

Peter Drucker, the well-known American management consultant, had rightly said, “You cannot manage what you do not measure”.    

                             
Here are a few thoughts on the importance of a data driven sales strategy.

Sales are becoming more and more fueled by data. It is no wonder industry captains are giving importance for evaluating metrics above revenue.

“We want to measure activities that are responsible for growth in our revenue”, says an SME owner. With data, companies are able to take more informed decisions about the next steps they need to take.

In this regard, Esources has done its bit exceptionally well. According to an Esources review, “The portal has helped companies to make more accurate forecasting and deliver more objective performance than what they could do earlier”.

When businesses become more data driven in their sales campaigns, they will begin to see transformation in how they engage with their prospects.

Here is a reasoning why it is so. 

Regardless of the channel you use, marketing strategies based on accurate data has always proved to be more successful than one based on outdated data. 

That is why investing wisely in a database before kicking in a sales campaign will result in lower costs and enhanced sales conversions.

According to an Esources.co.uk Review, “Esources being UK’s largest wholesale directory is helping companies make their first steps in high value B2B campaigning”.

Why Traders in the UK Ecommerce Industry Are Giving a Huge Thumbs-up To Esources

When doing business in the UK ecommerce industry, trade buyers, especially those who have entered the business recently and are inexperienced in this trade, find it extremely tough to deal with the multitude of challenges that they face on a daily basis. The biggest bane is finding reliable wholesale suppliers for their line of products. Many of them rely on esources review posts to find a way ahead.

The Most Reliable Trade Directory

Esources is the largest online trade directory service in the UK and committed to helping traders find a firm footing in the rather slippery terrains of the UK ecommerce industry. Novice trade buyers generally look up the internet or access information from classifieds and local resources to find wholesalers for their online store. This is a risky way to start a business as there are dubious suppliers and scammers waiting for such opportunities.

 

They make enticing offers, grab money in advance, and disappear into thin air, leaving the trade buyers in the lurch. The UK ecommerce industry has been reporting numerous instances of traders getting scammed by such elements. Esources review blogs and posts shared online by users of the fastest-growing online trade directory service in the UK reveal why associating with Esources are the smartest move that a trader can make.

A Dependable Guide for Traders

Many established and successful UK trade buyers trust esources.co.uk review posts to help them as a guide to deal with the various challenges they face in the course of their business. Esources not only connects them with established, genuine and verified wholesale suppliers, but also provides them with valuable tips on how to negotiate the problems and drive their business to success.

Esources review posts have helped many novice traders become expert ecommerce entrepreneurs. Esources provides them all the support and assistance needed to firmly establish their business and scale greater heights of success.

What Make Esources The Best Trade Directory Service In The UK

The UK ecommerce industry is attracting a large number of new entrepreneurs who want to break away from conventional business practices and enter the red hot online reselling industry. To the inexperienced trader, this might appear as an exciting business prospect but those who have seen the industry from close quarters know that there are many problems that traders could face, especially those who are new to selling online. One of the suggestions being offered is to use the services of a reputed online trade directory. The top-ranked directory esources is the preferred one if esources.co.uk review posts are to be believed.

Why Novice Traders Are Flocking To Esources

Esources has helped novice UK trade buyers and suppliers establish their business without having to face much trouble. The website offers a number of trading tools and resources to help business owners manage their online store smoothly. According to many esources.co.uk review posts, the service is regarded as highly dependable by traders. That’s also one of the key reasons why it is the fastest growing online trade directory. Hundreds of buyers and suppliers are joining the service every month according to reports.

You can launch your online reselling business with support from esources but to avail of their services, you have to become a member. That’s easy as there are free as well as paid membership options available.

Those signing for basic membership can enjoy the following benefits:

•    Get free access to all premium suppliers
•    Browse through the latest wholesale offers for their products
•    View wholesale prices of products listed by top suppliers
•    Place requests for wholesale merchandize
•    Receive quotes from premium suppliers
•    Get free email updates on the latest deals

You can consider moving to premium membership after a few months of starting your business. Premium membership comes with a host of features and benefits, all carefully designed to help you establish your presence in the highly competitive industry. Premium membership can be purchased for a month, six months or one year according to esources review posts.

Premium Membership Benefits

With premium membership, you can get full access to the largest database of verified wholesalers, manufacturers, importers, trade distributors and dropshippers on the internet. You can get all the tools and resources you need to build a steady and profitable online business in the industry that’s becoming increasingly competitive. You can also get a fully loaded and functional ecommerce website with free hosting for life which can be used to start your business right away.

Annual premium membership of esources is the best as it comes at a heavily discounted price and with many added features guaranteed to deliver impressive results.

E-commerce Set To Dominate B2B In A Couple Of Years

Why are B2B or business-to-business transactions so much in focus these days?

B2B dealings were always important, for as long as you can think. But with web-based B2B procurement systems gaining ground, companies are concentrating more on B2B strategies that can deliver the best results.

A good proportion of any company’s resources are devoted to managing inter-organizational activities such as:

• Procurement of goods and services
• Focus on product development
• Transactions between companies

Among the above three, procurement of goods and services involve the largest expense component of a business. 

Procurement of goods and services, also called B2B procurement, gobbles up nearly 50% of a company’s revenues. 

Procurement, typically, involves two types of purchases.

1. Direct Purchases

Direct purchases refer to raw materials and components that go into manufacturing the final product of the company that is ultimately sold to customers.

2. Indirect Purchases

Indirect purchases can be office supplies, computers, and stationery.

B2B dealings now have a new tool to manage purchases very efficiently and cost effectively.

The new tool is the internet.

The emergence of electronic markets has added to the choices available for companies.

The web based procurement has made the tasks of search, interacting, processing, monitoring, and control exponentially easier than the traditional methods.

A classic example is the B2B portal, Esources.co.uk.

According to an Esources review, the portal has greatly simplified inter-organizational processes and information exchange.

Web based B2B transactions has immensely improved the supply chain and economic benefits to companies.

This is reflected by the fact that B2B sales via e-commerce are expected to constitute nearly 12% of all sales by the year 2020.

Moreover, a new dimension has emerged on customer service. Customer service no longer begins with the checkout process, but starts much before the sale.

There is no any doubt that for B2B a new era has begun.

Esources Continues To Be The Favorite Online Directory Service Of UK Trade Buyers

The recent spate of failures of online businesses in the UK can be attributed to the lack of support they get from various resources associated with the UK ecommerce industry. There are a host of unreliable wholesale and even fake wholesale suppliers and dropshippers in the market making life tough for trade buyers. Industry experts recommend using the services of esources. According to esources review posts, this trade directory service has an impeccable record when it comes to serving the needs of both new and established trade buyers.

Traders prefer using the services of esources as it offers a truly positive experience to users which. This cannot be said for most other online trade directory services operating in the UK. According to esources review posts, the directory service has a well-planned approach and has features and tools to ensure that business processes progresses smoothly for all players.

UK ecommerce businesses have been facing this problem of not being to find reliable suppliers for the kind of products they want to sell online. With the advent of esources, they have been able to find a genuine solution to this vexing issue. Trade buyers who have registered with esources can access the internet’s largest list of verified wholesalers, dropshippers, importers, exporters, and trade distributors and also the most expansive products catalogue to find products to add to their online store catalogue.

Esources.co.uk review blogs posted by current members of the directory service make it abundantly clear that there with esources; the risk of getting cheated by dubious suppliers comes down drastically. This has come across a major relief to trade buyers as esources guarantees direct and unrestricted access to verified and reputed suppliers. No supplier can get registered on esources without providing details of their business operations, physical address, and valid proof of authentication.

Beat The Challenges Associated With Online Marketing Using Esources

The growing demand for membership of esources is clear evidence that trade buyers trust the B2B website to provide them the information and support needed to succeed in the online selling industry in the UK. Competition is growing in every trade across the globe but it is particularly severe and cutthroat in the UK ecommerce industry. Success does not come easily to online retailers in the UK ecommerce industry primarily because of the growing competition, but also because of their inability to find genuine supply resources for the kind of products they want to sell online.

For online retailing business to achieve a consistent level of success, it is important to have a regular and steady supply source of best quality products. Unfortunately, the industry continues to grapple with the problems of a poor supply infrastructure. To add to their woes, there is a huge presence of middlemen and scammers. They pose as genuine suppliers with the sole intention of duping retailers. According to esources review posts online, the best way to overcome these problems is to use the popular and hugely dependable trade directory service.

Esources, the fastest growing online trade directory service in the UK is a treasure trove of information that both novice and established trade buyers and suppliers can use to firm up their business strategies. With some of the shrewdest marketing brains on board, the trade directory has been able to provide the best possible support and consultancy to trade buyers looking to make it big in the UK ecommerce industry.

According to esources review blogs, traders registered on esources can significantly improve their chances of success as they can access a whole range of tools and features, designed to deal with the many challenges the industry poses. There are free as well as paid membership options available for trade buyers and suppliers on esources.

Effectively Managing B2B Experience with Esources.co.uk

While we keep harping about the numerous benefits of B2B portals, it must also be borne in mind that not all companies have been able to optimize the advantages to the full.

B2B portals have been greatly expanding their consumer capabilities, yet many wonder whether the investment is worth it. 

“Only around 25% of B2B companies have achieved strong results,” says a SMB owner. “Many others have generated meager returns on their customer experience investments”. 

It is high time we analyze the reasons why some companies do not do well on the B2B front. 

Less focus on customer service

Many entrepreneurs consider service to be the last part of a business life cycle. This strategy does not work anymore, at least in these days of eCommerce. 

A well-thought out customer experience strategy is as vital, if not more as any sales stratagem. 

“You must not only sell solutions that address customers’ predicaments, but also deliver outcomes that make their experiences better.” 

Ignoring the traditional potentials

A good businessperson understands that even in this age of digital commerce, traditional capabilities must not be ignored. 

Offline channels continue to be vital. 

According to an Esources.co.uk review, “Esources delivers services that help companies’ source wholesale products from UK suppliers in a much better manner than ever before”. 

Yes, field service and traditional contact centres must never be ignored. Investments in even legacy CRM systems pay off. 

According to an Esources review, “The portal does its best in enhancing customer experiences. It is no wonder members of this portal are generating high returns”.